The challenge: Sonair is breaking new ground by developing a revolutionary sensor for the robot market. They have a strong ambition of fast and global growth and already has a strong customer pipeline.
Task: To validate and strengthen the product and go-to-market strategy.
FirstTech Partners contribution: I supported Sonair with an in-depth analysis of the robot and sensor market with specific focus on their context both in relation to addressable market and competitive landscape. The output was specific recommendations regarding product strategy, technology roadmap, and value proposition.
